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For Immediate Release
Cara Clinton
(212) 297-2109

The Kellen Company Elects Michael Brooks CFO, Treasurer and Corporate Secretary

ATLANTA, GA (March 25, 2004) – Michael Brooks has joined The Kellen Company, the second largest professional association management firm in the country, as Chief Financial Officer (CFO), Treasurer and Corporate Secretary. His responsibilities include managing accounting, ensuring an efficient and effective infrastructure and directing all information technology, administrative operations, risk management, best practices and financial planning & analysis activities for The Kellen Company.

Mike Brooks comes to Kellen from the ACNielsen Company, where he most recently served as Senior Vice President (SVP), Global Reengineering. With more than 25 years of accounting, finance, strategic planning, operations and business development experience, Mr. Brooks has extensive senior executive experience in the professional services and consumer products industries.

"Mike has an outstanding track record of leading senior management teams to success," said Bob Gelardi, the company’s Chairman and Chief Executive Officer. "I have no doubt that he can provide significant leadership in helping us take The Kellen Company and its clients to the next level."

"Kellen’s successful business model is one that I relate to," said Brooks. "I embrace the company’s employee-owned structure and its corporate culture, which is based on shared values with an emphasis on integrity, quality and client focus."

At ACNielsen, Brooks recently launched a global best practices initiative spanning three areas: information technology, finance and human resources. Previously, he served as SVP, CFO - Europe and SVP, CFO - US. His efforts in those areas resulted in increased shareholder value and client and employee satisfaction.

Throughout his career, he has held leadership roles, including CFO of Johanna Foods and Vice President, Finance, of Kraft Food’s Dairy Group. Brooks holds a Master of Business Administration degree from Emory University and a Bachelor of Science in Commerce and Finance from Wilkes University.

About The Kellen Company
Founded in 1964, The Kellen Company is the second largest association management firm in the United States. Its 138 employee-owners serve 57 clients out of offices in Atlanta, Washington, D.C., New York City and Tucson, AZ. In addition to full-service association management, The Kellen Company provides meetings and exhibition management, public relations, crisis management, Internet services, government affairs and other professional services for associations as well as individual companies. For more information, visit www.kellencompany.com.