For Immediate Release:
Dan Fernandez
T. 212-297-2121
Kellen Communications Selected as AOR for Partners in Care
June 30, 2011 (New York, NY) –Kellen Communications, Kellen Company’s full service public relations division, has been awarded agency of record for Partners in Care, an affiliate of The Visiting Nurse Service of New York (VNSNY). VNSNY is the largest not-for-profit home healthcare agency in the United States. Partners in Care provides quality private care services to people in their homes or communities, including personal care and companionship, private duty nursing, patient review assessments and geriatric care management. Kellen will be responsible for handling brand awareness, media relations and marketing support for Partners in Care.
“Kellen is extremely excited to partner with such a tremendous industry leader like Partners in Care,” said Joan Cear, vice president of Communications at Kellen Company. “We look forward to leveraging our keen knowledge of the medical, scientific and nonprofit communities to support the steady growth of Partners in Care.
“We look forward to working with the talented team at Kellen Communications,” said Richard Rothstein, vice president of marketing communications, Visiting Nurse Service of New York. “Their expertise and professionalism will enable us to effectively reach our public relations goals.”
Partners in Care offers home care services to seniors in the New York City area. Patients can receive ambulatory escort services to and from medical appointments, skilled nursing care right in their home and comprehensive home health aide services including companionship, personal care and nutrition support.
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About Kellen Company:
Founded in 1964, Kellen Company provides association management, government affairs, public relations, meetings management, creative communications, Web site development and other professional services to associations, as well as individual companies and other organizations. Kellen serves more than 10,000 companies and 100,000 professionals worldwide, either through its more than 100 client associations or directly from offices and representation in the United States, Europe, China, the Middle East, India and Southeast Asia. For more information, please visit www.kellencompany.com.
About Partners in Care:
Partners in Care, a not-for-profit organization, is an affiliate of the Visiting Nurse Service of New York, the largest home healthcare agency in the nation. Composed of more than 9,000 certified home health aides, RN’s and LPN’s, Partners in Care provides private care services for individuals who need assistance within their own homes. The organization helps New Yorkers living with dementia, Alzheimer’s, Multiple Sclerosis and other illnesses maintain their independence and dignity by providing services, including personal care, medication management, companionship, private duty nursing, patient review assessments (PRI) and geriatric care management. For more information call 1-888-735-8913 or visit http://www.partnersincareny.org.

