Communications
Kellen takes the mission and message of each association client and brings it to audiences large and small, internal and external, domestic and international.
Utilizing communications tools that are customized for each association, Kellen identifies the audiences, develops the strategies, defines the tactics and executes a planned and carefully reasoned communications plan.
Every aspect of the association’s communications needs is assessed as part of the whole in order to maintain and promote uniform messaging. Among the tools utilized are newsletters and rich e-mails to keep members informed, advertorials and op-ed news pieces to keep legislators up to date, brochures and show guides to keep exhibition attendees engaged, videos and still photography to visually enliven the message, and social media to allow relevant communities to thrive and communicate.
For more information about Kellen Communications, please visit: http://www.kellencommunications.com.
In today’s increasingly wired and fast-paced world, it is essential to deliver the right message to the right audience using the right tactic.
Today, associations looking for public relations assistance must find a partner capable of synchronizing online and off-line techniques to reach...
Branding is more than just a logo or name – it is a perceived identity and can ultimately help shape operations and build member and industry trust. From color schemes to slogan development, Kellen helps associations find consistent and memorable branding.
Kellen serves its clients by...
Kellen Company offers its association clients comprehensive government affairs representation in the U.S., Europe and around the globe. We represent our clients before the U.S. Congress, European Union, state and federal regulatory agencies, state legislatures and other national and...
Social media strategy and tactical execution requires commitment to the medium and constant evaluation as new platforms and outlets appear on a daily basis. Many people talk only about the tools, however we help you reach your goals through a strategic approach balancing the right mixture of...
Kellen's seasoned crisis communications professionals guide clients through unexpected events with sound judgment, prompt response, and access to a full range of resources. We stay on top of important issues by monitoring media and public sentiment in order to stay one step ahead.
A web site is the virtual home to your association and often the first place propsects will come when researching your organization. Whether your goal is to create an active business or simply promote your products, services and ideas, Kellen will consult with you to fine-tune your...
Regardless of whether your dominant marketing tactic is search engine marketing, print advertising or direct mail, Kellen approaches each client engagement with the end result in mind: what will drive success?
Video is a dynamic medium that enlists multiple senses and sustains audiences. Kellen’s broadcast and internet video production team has years of experience in television and film and can create cinematic or viral videos for use on your website and social network pages....
Kellen Company provides in-house advertising, graphic design, marketing and powerful, cost-effective communications tools to clients in diverse industries. From the development of a simple, attractive mailer to a multi-faceted corporate identity campaign, Kellen's high-quality, high-...
In this day and age, mastering the media is crucial for any organization. Kellen’s comprehensive media training sessions are designed to improve your interviewing skills and increase your confidence when speaking to the press. Through extensive on-camera training, interactive exercises...
A magazine, newsletter, guidebook or annual report is a visually appealing way to provide key information to members or customers. We can help package that content in a creative manner that is sure to appeal to today's image-oriented audience.
Design and visual elements of...
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